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Marketing for Mother’s Day at Your Salon and Spa
In the weeks leading up to Mother’s Day, salons and spas have a great opportunity to run special promotions to not only bring in new customers, but appeal to the many moms and grandmas amongst your...
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Last Minute Mother’s Day Marketing Ideas for Gift Boutiques
When considering Mother’s Day gifts, some customers plan well in advance with dining reservations or days at the spa. Gift shops and boutiques, however, tend to get those last-minute shoppers waiting...
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Combining Your Best Food & Your Best Customers to Support a Cause
There are customers loyal to your business who care passionately about their community and are committed to supporting the growth of small businesses. Several restaurants are taking this excitement and...
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Social Advertising: Let Customers Be The Marketing Medium
When you read the word “advertising,” you think “paid,” but social advertising is paving a way to a less expensive, albeit time intensive, new marketing medium. In fact, Brant Barton from Bazaarvoice...
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Analyzing Customer Demographics: The Dining Habits of Couples with Kids
Anna Everhart, mom to a three- and a five-year-old says that she and her husband “are always blown away by the lack of details that would make it a little easier for parents–especially in the...
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Three Marketing Ideas for Small Business, Inspired by Apple
Most marketing ideas for small businesses come from other competing small businesses. However, if you’ve been paying attention the last couple of decades, you’ve seen how Apple has grown from...
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Analyzing Customer Demographics: The Dining Habits of Seniors
When it comes to customer demographics, a lot of buzz surrounds attracting and building loyalty with millennials. If you’re a restaurant owner, it might interest you that a recent article in Nation’s...
View ArticleImprove Customer Retention Statistics By Ditching Paper Punch Cards
As our culture continues to focus on economic issues and a need for austerity, the desire for incentives and rewards will keep on growing! However, growth in technology, with most people accessing...
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Fun Restaurant Theme Ideas for High End Restaurants
Theme nights are a marketing staple for bars and casual dining restaurants and can build a loyal following of regulars who add you to their calendar each week. From “buy one, get one” specials to...
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Exciting New Statistics on Businesses Using Social Media
A recent survey of of 600 small business owners, by Manta, indicates a strong move towards a more integrated, multi-faceted approach to marketing that is happening through websites, social media and...
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